Re: the size of your email list doesn’t matter?
Hey,
I just published this story about the relative importance of the size of your email list. Sure, you can’t get far with a list of 20 people (but everyone starts with zero). However, the size of your lists isn’t that important compared to some other things.
Click this link if you want to know why a big list isn’t a big deal.
A lot of people like to flex online, about how big their email list is. I’ll show you why I’m ruthless with making my list as small as possible, by cutting it to the bone, based on subscriber behavior.
This isn’t a museum, where each person pays to stand-around.
You have a list to grow your creative practice. It’s time to make sure the right people are inside the gate and the wrong ones are out.
Take care,
August Birch (AKA the Book Mechanic)
